The Swoosh took over Paris this weekend for a special launch event featuring Jadon Sancho of England and Manchester United to showcase their new style of Mercurial sneakers. 

Nike Hosts Mercurial Launch Event in Paris with Jadon Sancho | SoccerBible

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Jadon Sancho On Life, Breaking Through and Maintaining In The Future | SoccerBible

Nike organized another large event in Paris to commemorate the debut of the “New Lights” and “Under The Radar” colorways of the Mercurial Superfly 7 and Vapor 13. These boots will be worn for the first time in the Women’s World Cup Final on Sunday in Lyon, further south. The blue “New Lights” drop will be worn by speedy players from the United States and the Netherlands to usher in a new era of Nike speed. But first, the Swoosh did something Mercurial with a hit set in Paris.

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There was fast-paced football on a blue field, foreign players from both men’s and women’s games, and the Mercurial being carried by drone amid a stunning backdrop in Paris’s Nanterre area. It was the ideal way to conclude one season and begin the next. Jadon Sancho, Caroline Graham of Norway, and Andressa Alves of Brazil competed on the field before Nike designers discussed how the new Mercurial project would operate.

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Stay tuned for in-depth conversations with Nike’s design team about how they created the next Mercurial and the hurdles they encountered. There will also be an interview with Jadon Sancho on his expanded involvement at Nike in the next generation of shoes, his outstanding 2018-19 season, and what comes next for the Dortmund and England player. Oh, and the initial Mercurial maneuvers aren’t finished yet. Tomorrow (July 8), the first limited edition drop will be released.